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Author Topic: 8 Windows 8 features that could boost Microsoft Part3  (Read 2023 times)
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« on: March 09, 2011, 10:42:18 AM »

Windows Surface:
Rob Enderle mentioned how great Microsoft’s Surface technology is back in his Imagining Windows 8 article in January. I agree. Surface employs a new technology called “Pixel Sense” that lets a touchscreen actually see the items that are touching it and download files from other digital devices. In a demonstration at CES this year, Microsoft showed how the Surface technology could actually see a black and white version of items that are places on it. Using shape recognition software, a number of amazing new possibilities could open up for interface design and gaming. Currently, Surface is only being sold as a gimmicky product for businesses to use to attract attention, but the potential is there for a whole lot more. If it’s financially feasible, Surface technology would be ideal for almost any touch device.
Windows Marketplace with Xbox:
Apple made the first move when it launched its Mac App Store, a brazen first attempt at bringing the App ecosystem of iOS back to Mac computers. With Android Honeycomb, Google has upgraded its app store to also serve tablet devices. Microsoft should take it one step further, allowing apps across all platforms with UI that automatically modifies, depending on device type. The days of the CD are ending. While I don’t hope for a day when I can’t load a program outside of an app store, the stores bring a lot of simplicity and convenience to application installation, updating, and deletion.

While some criticized Google for allowing malware onto its Android Market last week, thanks to the control the app store process allows, Google was able to delete the infected apps, remotely remove them from infected machines, notify all of the 200,000 some users infected, and push out a patch that eliminated the virus. This entire chain of fixes is impossible under the free-reigning PC ecosystem of the last 20 years, and we’ve paid the price for it.

In addition, Microsoft has already begun leveraging its successful Xbox brand, integrating avatars and other Xbox features into Windows Phone 7. This is a great line of thought. There’s no reason why Microsoft shouldn’t be investing significantly in high quality video game Xbox software for Windows 8 using Surface, motion, and Kinect technologies in creative new ways.

2012 isn’t far away:
Windows 8 is rumored to be released in the later half of 2012, about three years after the release of Windows 7. This means that the first private betas may start in late 2011. It is a scary time for Microsoft. Tablets will be a couple years old by the time Windows supports them in any meaningful way and the smartphone market continues to slip away from the Redmond giant. However, for the time being, PCs are still vital to daily living, which means Microsoft can take its time. However, the game is changing. The Windows dynasty will not last forever (not even in the business market) if Microsoft isn’t able to recapture some market share in smartphones, tablets, and whatever new devices crop up next. Ballmer and Co. need to get a lot nimbler if they hope to compete with today’s emerging platforms.

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« Last Edit: March 09, 2011, 12:27:16 PM by riso » Logged
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