Well, there you go, Microsoft has confirmed plans to host its own conference at IFA this season. The company will take the stage at the press conference on September 4.
This was reported yesterday, and now the software titan has confirmed these plans.
Windows 10 is destined for arrival on July 29, and along with a multimillion dollar marketing campaign for the new operating system, Redmond is expected to release lots of ads and promotional material to make sure that more people find out about the OS and Windows 10 devices.
Nick Parker, VP of the OEM division, will attend IFA 2015 to talk about new hardware, and his keynote is titled “Windows 10 Lights up New Devices.”
Here’s the press release:
IFA 2015: Microsoft CVP Nick Parker to deliver keynote showcasing new Windows 10 devices
*BERLIN, GERMANY and REDMOND, WA., USA, 13 July 2015** – IFA today announced that Nick Parker, corporate vice president, OEM Division, Microsoft, will deliver a keynote at IFA 2015, the global tradeshow that moves markets and inspires buyers.
In a keynote titled “Windows 10 Lights up New Devices,” Parker will demonstrate a breadth of new Windows 10 devices, including tablets, 2-in-1s, premium notebooks, gaming devices and all-in-ones that will light up the Windows 10 experience for customers.
The international keynote by Microsoft is scheduled for Friday, 4 September, 3 pm, at the CityCube event hall on the Messe Berlin fairgrounds in Berlin, Germany.
“It’s about the software and the experiences it enables on devices!” said Jens Heithecker, IFA Executive Director. “Windows 10 is coming – with new capabilities and experiences for consumers and businesses. “We are excited to see Microsoft take the keynote stage at IFA to give us a glimpse at how its partners plan to incorporate that future into the devices we rely on for work, home and play.”
As corporate vice president of the Original Equipment Manufacturer (OEM) Division at Microsoft Corp., Parker oversees worldwide sales, marketing and licensing of pre-installed Windows operating systems and Microsoft applications and services on mobile and embedded devices, personal computers, servers and Internet of Things (IoT) devices produced by hardware manufacturers.
source:windows10update
