Versace luxury phones coming soon from ModeLabs mobile phone; competes with luxury watch market
Illustration: Motorola’s
Korea-only Motoroi Android
phone. No, it’s not the
Versace phone. And you thought an Apple iPhone cost a ton of money.
Italian fashion house Versace plans to introduce its first mobile phone in May, to the tune of some $5,000.
The company is partnering with French manufacturer ModeLabs Group for the device, which also makes phones for French fashion house Christian Dior and watchmaker Tag Heuer, reports the Wall Street Journal.
Introduced in 2008, the Dior phone retails for about $5,000. The new Versace device is said to retail for even more than that, and will be officially unveiled next week in Paris.
The Versace phone joins the Dior handset as well as Dolce & Gabbana, Prada and Armani handsets as phones become, well, pricey (disposable) fashion accessories.
The rub: The high-end mobile phone may be the next luxury watch.
Such devices are in demand the most in Asia, Russia and the Middle East, according to the WSJ report.
True to Versace style, the bespoke phone — yes, it can be customized for the individual customer — will feature premium materials such as leather.
The operating system? Your guess is as good as mine.
Here are 3 phones from ModeLabs
Tag Heuer Limited Edition Only 1963 units of the MERIDIIST Lamborghini phone will be made – as tribute to the year Lamborghini was founded
Cristian Dior phone It will be sold for $3500-$5000, or even more
Vertu Constellation Ayxta video preview The Vertu Ayxta costs between €4,900 and €6,500 and it should be available now.
Vertu Ayxta (Folder)
